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        The Portent Blog

        News and insight from Portent and around the world of digital marketing. From search to social, analytics to Amazon.

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        Responsive Search Ads: What They Are, and How to Use Them

        Google is always adding new options and beta features to Google Ads. From expanded text to custom intent audiences to the new lead form extensions, there are plenty of new things to try out and test in your account. One of the latest and most radical changes is the addition of responsive search ads. Responsive...

        Ebooks

        Practical, downloadable advice and strategies. Improve your day-to-day or your overall marketing strategy with sage advice and just a hint of skepticism from the experts.

        Tools

        Need a pithy or inspiring title to start your next piece of brilliant content? Perhaps some help developing a brand voice? Or maybe just a complete on-page SEO review from a browser extension. We build free tools for the digital marketing industry because it’s fun and it’s useful.

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        RainGage? Digital Marketing Diagnostics

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        The Portent Tone of Voice Generator

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        RainGage? Content Inventory

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        The Portent Content Idea Generator

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        Portent’s SEO Page Review Chrome Extension

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        The SERP Preview Tool

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        Click Worth Calculator

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        The Marketing Stack Explorer

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        The Link Recovery Tool

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